Service

GEO: get AI to recommend your business

More and more customers ask ChatGPT, Gemini, Perplexity or Google’s AI before they decide. Generative Engine Optimization (GEO) gets your brand ready to be mentioned in those answers — with the right details.

What is GEO?

GEO (Generative Engine Optimization) is the work of getting a business ready for AI assistants —ChatGPT, Gemini, Perplexity, Copilot and Google’s AI answers— to understand it, trust its information and mention it when someone asks about what it offers. If SEO puts you in the list of results, GEO aims to get you named inside the answer.

SEO and GEO, side by side

Comparison of SEO and GEO
SEOGEO
Where you appearIn Google’s and Bing’s list of resultsInside an AI assistant’s answer
What your customer doesCompares options and clicksOften decides without clicking
What drives itRelevance, authority and page experienceClear, consistent data, third-party authority and quotable content
How it’s measuredRankings, clicks and callsMentions, accuracy of your details and traffic from assistants

What we test every month

  • The questions your customers would ask, in English and Spanish
  • In ChatGPT, Gemini, Perplexity, Copilot and Google’s AI answers
  • Whether you appear, where, and next to which competitors
  • Whether your details —services, area, hours and contact— come out right

Read the full guide: What is GEO?

What’s included

  • AI citation testing

    We ask the major assistants what your customers would ask and document whether you appear, how, and with what details.

  • Complete structured data

    Organization, LocalBusiness, Service and FAQPage so your business is a clear entity.

  • llms.txt and agent files

    A markdown summary for language models, plus api-catalog and ai-catalog. This very site has them.

  • Quotable content

    Direct answers to your customers’ real questions, in both languages.

  • Third-party authority

    Local press, “best of” guides, directories and reviews: the sources AI draws on.

  • Entity consistency

    The same name, details and description everywhere, so AI doesn’t get confused.

  • Access for AI crawlers

    robots.txt and Content Signals set up so assistants can read and cite you.

  • Monthly monitoring

    Tracking of mentions and the accuracy of your details across the major assistants.

Who it’s for

  • Businesses that show up on Google but not in AI answers.
  • Brands with outdated or conflicting information online.
  • Companies that want to get ahead of competitors in AI search.

How we work

  1. 1
    Baseline testWe measure how AI assistants describe you today.
  2. 2
    Entity fixesSchema, llms.txt, robots.txt and consistent data.
  3. 3
    Content & authorityQuotable answers and third-party mentions.
  4. 4
    MonitoringWe repeat the tests every month and adjust.

What we measure

  • Mentions in AI assistants
  • Accuracy of your details in answers
  • Appearances in Google’s AI answers
  • Traffic referred by assistants

Pricing

Starting prices in US dollars. The free audit confirms the exact scope for your business.

Single location

1 business, 1 address

$400/mo

+ $600 one-time setup

  • AI citation test across assistants
  • Structured data and llms.txt
  • Name, address and phone consistency
  • Review strategy
Recommended

Multi-location

2 to 5 locations

$700/mo

+ $1,200 one-time setup

  • Everything above, per location
  • Citable content by area
  • Local reputation management
  • Monthly AI-mention monitoring

Enterprise

5+ locations

$1,200/mo

+ $2,000 one-time setup

  • Territory mapping
  • Local influencer outreach
  • Third-party authority: press and guides
  • Per-location reporting

Monthly fee with a 6-month minimum commitment.

Add-ons: geo-fenced ads (+$500/mo), influencer outreach (+$300/mo), territory expansion strategy (+$400).

See all prices and discounted bundles

FAQ

Frequently asked questions

What’s the difference between SEO and GEO?

SEO aims to get you into a search engine’s list of results. GEO aims to get an AI assistant to name you inside its answer. They reinforce each other: AI relies on many of the same signals — structured data, reviews and authority — that SEO builds.

Can you guarantee ChatGPT will recommend me?

No. No one controls an AI model’s answers. We work on the signals those systems use to decide whom to cite, and we measure results with regular testing.

Does a small business need GEO?

Yes, especially for local searches. For questions like “best bakery in Astoria,” an assistant tends to name only a few businesses; clear, consistent data gives you an edge.

Ready for New York to find you?

Start with a free audit of your visibility on Google, social media and AI assistants. We'll show you where you stand and what to fix first.